Key points (economy stage, financial distress, the reputation of the business, who we are, type of
business, our structure, business environment, etc.)
Overall of the current situation, issues (do not copy the case facts, briefly describe it in your own
2 | P a g e
What are the main components of the paper (issue(s) statement (what), analysis and
alternatives (why), recommendation or plan of action (how)
What is required or what are the problems the company is facing? Immediate need?